Real value for customers
The main goal of relational marketing is to strengthen and maintain in time excellent relationships between the company and its customers, providing the users's demanded value in the commercialize products and services. The current market is submited to constant changes, to which companies have to respond fast, adapting processes, services and operation methods in an agile way, so they can face changes, incidents or unexpected situations, anticipating possible risks.
M2C develops its activity in several markets and sectors with a large services and activities portfolio that offer global solutions to support management of every relational marketing action: from models definitions for capturing clients, churn prevention, loyalty and retention, to the implementation of campaign management solutions.
José Antonio Alvarado Domínguez